Author

James Cashiola

Founder, Reach Dog

James Cashiola is the founder of Reach Dog. He writes the Reach Dog research series and the selling guides, which report what the Reach Dog commerce map shows about buyer language for a product category.

What the byline covers

Reach Dog builds AI Agents for e-commerce merchants. They use the Commerce Map to connect product reality, buyer language, and open-market evidence. The pages below report what that map shows for one category or one question at a time. Each one states the snapshot date it was drawn from and the boundaries of what the counts mean.

Research articles

Selling guides

Forty-two category guides, each built from one dated Reach Dog category snapshot, with a free category-specific agent prompt. The method every guide follows is documented once.